Super Boxing League (SBL) hosted the India Season in League Format. The season has demonstrated a strong proof of concept through its successfully completed league.
The league was televised on Sony ESPN and attained a Cumulative TV Reach of over 27 million and Net Sponsorship Value (NSV) USD 14.5 million.
SBL India Season exhibited strong performance across a multitude of social media and broadcasting KPIs including viewership, social media engagement and impressions. Franchises in SBL India were acquired by large multi-national corporations such as Hero Cycles, Jaura Group, OPM and more. Franchisees also included co-ownership stakes by leading Bollywood celebrities such as; Sunil Shetty, Sunny Leone, Sohail Khan, Sushant Singh Rajput, Riteish Deshmukh and more.
SBL’s unique point scoring system affirmed strong fan engagement creating an exhilarating atmosphere and maximizing fan engagement.
When all three judges score the contest a draw
When two judges score the contest a draw
When all three judges score differently
When referee gets the last word and scores the contestant(s)
When all the three judges score win for a contestant
When two judges score a contestant and third judge scores the other contestant
When referee stops the contest and when an injury as a result of a legal maneuver is severe enough to terminate a bout
When contestant being rendered unconscious due strikes or kicks also known as a ‘lights out knockout’.
|Delhi VS Haryana||7th July 2017||Friday||19:00-21:00|
|UP VS Punjab||8th July 2017||Saturday||19:00-21:00|
|North-East VS South||9th July 2017||Sunday||19:00-21:00|
|Mumbai VS Maratha||14th July 2017||Friday||19:00-21:00|
|Delhi VS UP||15th July 2017||Saturday||19:00-21:00|
|Haryana VS Punjab||16th July 2017||Sunday||19:00-21:00|
|Maratha VS South||21st July 2017||Friday||19:00-21:00|
|Mumbai VS North-East||22nd July 2017||Saturday||19:00-21:00|
|UP VS Haryana||23rd July 2017||Sunday||19:00-21:00|
|Delhi VS Punjab||28th July 2017||Friday||19:00-21:00|
|Mumbai VS South||29th July 2017||Saturday||19:00-21:00|
|Maratha VS North-East||30th July 2017||Sunday||19:00-21:00|
|Delhi Vs Maratha-Semi Final 1||05th Aug 2017||Saturday||19:00-21:00|
|North-East Vs Harayana-Semi-Final 2||06th Aug 2017||Sunday||19:00-21:00|
|Haryana Vs Maratha-Final||12th Aug 2017||Saturday||19:00-21:00|
|NORTH EAST TIGERS||3||3||0||0||35||23||12||9|